Insight for healthcare marketers: the boomers using social media the most
Updated: 2010-11-30 20:39:18
Boomers caring for their aging parents are even more heavily reliant on sites like Facebook than boomers in general.
This was an interesting finding from Pew Internet’s most recent study showing that use of networking sites in the 50-plus demographic grew 88% between 2009 and 2010 to 47%. Use among those 65-plus doubled to 26%, making [...]
When you have a child who has food allergies, everyday cooking can become a nightmare. You must adapt favorite recipes and read every label of every package to make sure you don't give your child a meal that will make them ill.
In the past few years, sales of vitamin D supplements have soared. More and more people have been tested for vitamin D deficiencies, and many doctors advised their patients to up their intake. But this trend may be coming to an abrupt halt.
Today, the non-profit, non-affiliated, Institute of Medicine is publishing a report relating to [...]
What can healthy oily fish do for you? Why, they can reduce your inflammation. And doctors agree reducing chronic inflammation is one of the most important things you can do for your health.
So basically everybody knows that fiber IS good for the body. They see it being announced during television commercials, they hear it or see it on one of their visits to the doctor, and some other random places. But do you really know what a human body can experience if it does not get enough fiber?
Vitamin D is vital to your body's function especially during the winter months when it is extremely hard to get enough. And if you live in a rainy place like I do in Portland or Seattle your even more strapped for solutions to acquire more Vitamin D. The question then becomes how do you and I go about getting a good dose of Vitamin D daily to stay healthy?
We’re not selling you a product. If you believe in the same kind of world we’re committed to helping shape, partner with us to work on the issues together.
Love these comments about honest and authentic marketing from Jerry Greenfield, in this video interview on American Express’s OPEN Forum.
Good insight for healthcare marketers on how to build [...]
Following a healthy lifestyle can be a very effective way of reducing your risk of serious illnesses and disease. In order to have the most optimal health, it is necessary to follow a few steps on a daily basis.
Home BLOG LIBRARY TOOLS OUR CAUSE CONTACT What We Stand For The Stand Up Eat site is an educational and participatory site to help people balance the calories they eat with the calories they burn each day by making active living and healthy eating choices . MORE . CALORIE NEEDS What is your calorie need JOIN THE BURN WHAT'S IN Calories in eating . Articles , downloads , and links to help you make the most of the calories that you eat . Check out the latest resources in our What's In , Healthy Eating Library WHAT'S OUT Calories out physical activity . Articles , downloads , nbsp and links to help you find ways to stand up and move more . Check out the latest resources in our What's Out , Active Living Library THE COOPER INSTITUTE BLOG Same Burn for Everyone November 29, 2010 07:05 by
Powerbar is a high end brand owned by Nestle Nutrition and sold mostly in sports shops. It positions itself as an athlete’s friend. What started as bars has expanded to gels, protein supplements, and now “Energy Bites”.
From PowerBar, here are Energy Bites’ key features:
Provide More Energy to Muscles with C2MAX
Personalized sports nutrition
Packed in a convenient [...]
Earlier this month Catalina Marketing released a consumer insight report demonstrating how difficult it is for consumers to shake old habits and to start buying and preparing healthy foods. Some of the interesting stats from the report:
4 out of 10 shoppers believe that healthy foods does not taste good. The numbers are worse for fast [...]
This is a guest blog post by Hope Warshaw, RD
Do you eat enough fibers (yes fibers) each and every day? If you’re not eating those five (or more) servings of fruits and vegetables, making at least half your servings of grains whole (grain and wheat) and sneaking in servings of legumes, then it’s [...]
: Home BLOG LIBRARY TOOLS OUR CAUSE CONTACT What We Stand For The Stand Up Eat site is an educational and participatory site to help people balance the calories they eat with the calories they burn each day by making active living and healthy eating choices . MORE . CALORIE NEEDS What is your calorie need JOIN THE BURN WHAT'S IN Calories in eating . Articles , downloads , and links to help you make the most of the calories that you eat . Check out the latest resources in our What's In , Healthy Eating Library WHAT'S OUT Calories out physical activity . Articles , downloads , nbsp and links to help you find ways to stand up and move more . Check out the latest resources in our What's Out , Active Living Library THE COOPER INSTITUTE BLOG November is National Diabetes Month : Are You at Risk
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This is a guest blog post by Julie Negrin. It was originally published on Civil Eats.
Many people consider Thanksgiving a marathon. For my large family who entertains all year long for the Jewish holidays, it’s more of a brief jog around the block. When I was a kid, my family of six often [...]
Virgin Active Health Clubs just inked a three-year deal for the London Triathlon, to be renamed the Virgin Active London Triathlon.
Here are six brand and customer benefits that I appreciate (as Virgin Active members should) about the new relationship:
1. Brand Values. It reinforces Virgin Active’s values of challenging the norm, having fun, innovation.
2. Helping Members [...]
I actually got in touch with Tom a couple months ago, when I heard he was releasing his new book. I offered to write a post about it because I knew it would provide new ideas and information. I knew it would be provocative. I knew it would be written in a very human and [...]
This is a guest post by Lisa Cain, PhD, a.k.a Snack-Girl
Snack Girl has a problem she wants to share.
She loves cookies.
Not just sorta kinda loves them – LOVES them. So, when she goes to a local cafe she wants to buy one with her coffee for an afternoon treat.
As she looks into [...]
Laurie says:
This is a photo from Women of Japan, of my friend Ikuko Hanashiro. We became friends when I stayed with her when I was photographing women in Okinawa. She’s at her loom in her studio. She’s an artist and an activist especially on issues of Okinawan rights.. She has six cats, that I enjoyed [...]
We recently participated in the annual Food and Nutrition Conference and Expo (FNCE), organized by the American Dietetic Association. Ten thousand dietitians swarmed the Boston Convention Center for an endless number of education sessions and “healthy” food tastings. One of the most popular sessions was the Great Fat Debate – Is there validity in the [...]
, Home BLOG LIBRARY TOOLS OUR CAUSE CONTACT What We Stand For The Stand Up Eat site is an educational and participatory site to help people balance the calories they eat with the calories they burn each day by making active living and healthy eating choices . MORE . CALORIE NEEDS What is your calorie need JOIN THE BURN WHAT'S IN Calories in eating . Articles , downloads , and links to help you make the most of the calories that you eat . Check out the latest resources in our What's In , Healthy Eating Library WHAT'S OUT Calories out physical activity . Articles , downloads , nbsp and links to help you find ways to stand up and move more . Check out the latest resources in our What's Out , Active Living Library THE COOPER INSTITUTE BLOG This Thanksgiving , Say Thanks to Someone Who Helped
Drive Savers Data Recovery helps organizations all over the planet “optimize the chances of a successful data recovery while offering the ultimate customer service experience.” Unfortunately, we needed to reach out to them last week. But the good fortune to have the company there when we needed them.
Here are some important things about the company:
1. It [...]
Laurie says:
I’ve always been particularly happy with the flow of light in this photo from Women En Large: Images of Fat Nudes.
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You can’t excel across all service lines. You certainly can’t support them all. But despite this (forgetting all the politics and compromising), internal teams keep churning out new branded services.
Here are eight questions that will start your organization on its way to building a stronger portfolio that builds maximum relationship value for your audiences and [...]
Home BLOG LIBRARY TOOLS OUR CAUSE CONTACT What We Stand For The Stand Up Eat site is an educational and participatory site to help people balance the calories they eat with the calories they burn each day by making active living and healthy eating choices . MORE . CALORIE NEEDS What is your calorie need JOIN THE BURN WHAT'S IN Calories in eating . Articles , downloads , and links to help you make the most of the calories that you eat . Check out the latest resources in our What's In , Healthy Eating Library WHAT'S OUT Calories out physical activity . Articles , downloads , nbsp and links to help you find ways to stand up and move more . Check out the latest resources in our What's Out , Active Living Library THE COOPER INSTITUTE BLOG More Families Making Time for Meals At Home Together
: Home BLOG LIBRARY TOOLS OUR CAUSE CONTACT What We Stand For The Stand Up Eat site is an educational and participatory site to help people balance the calories they eat with the calories they burn each day by making active living and healthy eating choices . MORE . CALORIE NEEDS What is your calorie need JOIN THE BURN WHAT'S IN Calories in eating . Articles , downloads , and links to help you make the most of the calories that you eat . Check out the latest resources in our What's In , Healthy Eating Library WHAT'S OUT Calories out physical activity . Articles , downloads , nbsp and links to help you find ways to stand up and move more . Check out the latest resources in our What's Out , Active Living Library THE COOPER INSTITUTE BLOG Another benefit of exercise : Beating the common cold
Home BLOG LIBRARY TOOLS OUR CAUSE CONTACT What We Stand For The Stand Up Eat site is an educational and participatory site to help people balance the calories they eat with the calories they burn each day by making active living and healthy eating choices . MORE . CALORIE NEEDS What is your calorie need JOIN THE BURN WHAT'S IN Calories in eating . Articles , downloads , and links to help you make the most of the calories that you eat . Check out the latest resources in our What's In , Healthy Eating Library WHAT'S OUT Calories out physical activity . Articles , downloads , nbsp and links to help you find ways to stand up and move more . Check out the latest resources in our What's Out , Active Living Library THE COOPER INSTITUTE BLOG Fit Fruits and Veggies Into Your Fall and Winter Menus
Laurie says:
I’m back from my jewelry show and travel and still jet-lagging some. I’ll be blogging again next week, but here is the Photo of the Week.
I took this picture of my friend, the photographer Tee Corinne in my garden, a few years before she died. It’s a good memory of her.
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SAFE IN COMMON is an online global community of healthcare workers, educators, patients, community leaders, industry and advocacy groups who’ve joined together to enhance and save lives by raising awareness about needlestick injuries, providing support to those affected and bringing about the safest and simplest injection practices to people around the world.
In tandem with our [...]